Web Design & Programming UK, eCommerce, Mobile Apps, Web Marketing & SEO in Northamptonshire, Milton Keynes, West Midlands

Lorem Ipsum is simply dummy text

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.


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more recently with desktop publishing software

Lorem Ipsum is simply dummy text of the printing and typesetting industry. Lorem Ipsum has been the industry's standard dummy text ever since the 1500s, when an unknown printer took a galley of type and scrambled it to make a type specimen book. It has survived not only five centuries, but also the leap into electronic typesetting, remaining essentially unchanged. It was popularised in the 1960s with the release of Letraset sheets containing Lorem Ipsum passages, and more recently with desktop publishing software like Aldus PageMaker including versions of Lorem Ipsum.


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Is marketing automation a good investment?

It’s not common to find both marketing and IT working together in many businesses. They often tend to     be two polarised functions, with very limited reason to collaborate. However, as organisations adopt digital marketing more, the gap is starting to close between marketing and IT.


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How software improves company culture

How software improves your company culture

Company culture is almost impossible to measure. However, for long-term success it is a vital ingredient. Staff retention, collaboration, job satisfaction etc – all key elements of a healthy business are rooted in the culture of your company. If something is wrong behind the scenes it will inevitably impact the visible areas too. So how can we make sure we maintain a healthy culture throughout the organization, and how can software help this?


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Choosing the right CRM system

 

CRM systems (Customer relationship management systems) have come a long way in the last decade. What was once a privilege restricted to only the most elite and advanced marketing teams is now widely available and some could say almost a vital component of marketing for all businesses. However consequently, the sheer volume of CRM systems available has also exponentially shot up making it much harder to make an informed decision about which one is right for you.


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Software development for start-ups

For a lot of small businesses and start-ups, software development is a vital part of the journey. A lot of industries rely heavily on software to     make their business as smooth and efficient as possible. However, this process of getting and maintaining the software comes with its own challenges.

Today we will be exploring ways that a small business can map out the process for successful software development.


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How CRM can help to grow and manage your business

Customer relationship management (CRM) software is one of the most important pieces of software most major companies have in their arsenal. Allegedly, acquiring a new customer can cost five times more than retaining an existing customer. The success rate of selling to a customer you already have is 60-70%, while the success rate of selling to a new customer is 5-20%. So, why is CRM so important?

To put it simply it tracks interactions you have with your customers and provides a complete picture of where you stand in regard to customer relations and how you are doing at the moment. The basic information held by CRM software is firstly the client contact details like name, phone number, email address etc but can also store the details of those phone calls, meetings and emails that are completed or ongoing.

But is the cost really worth it? Definitely. Here’s why.


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Pros and cons of off-the-shelf software

It doesn’t take a genius to tell you that cost plays an imperative role in any business decision. Making it difficult to decide whether to purchase off-the-shelf software or custom, bespoke software. Sometimes the more general, relaxed approach will fit the bill, but a specialized and unique business will often need tailor-made features to make it work.

A recruitment agency, delivery company and PR business will all need different structures and processes incorporated and considered when looking at software options. Each of these companies will be fundamentally different meaning that the “One-size-fits-all” approach that off-the-shelf provides may not always work.

Here are some of the most important things to consider when making a decision about the software your business will use.


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What is SaaS?

What is, and why would I want, SaaS?

SaaS, or Software as a service, is essentially where software is licensed and provided through a subscription or pay-per-use basis. The software is centrally hosted by the provider and accessed through a customer’s web browser. This is achievable through cloud computing pushing us all in the direction of mobile based working environments away from the traditional office desk.


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How do you choose the right software company?

The software sector is currently more competitive than it’s ever been. This is a buyer’s market. But that doesn’t mean it’s an easy market. How does your business decide which software company is right for its needs?

 

Imagine you’re choosing a new business partner – arguably the most significant decision you’ll ever take. Think of the time, trouble and expense you’ll incur to find that partner. Your software is no different. It’s the ‘engine’ of your business – a vital component without which you can’t operate. Choosing the right engine is a decision you can’t afford to get wrong.

 

Faced with several candidates for the job, here are just some of the questions you need to be asking them -


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