Web Alliance - Archive

Why do you need a software prototype...

A prototype is something that often gets associated with physical products and manufacturing. However, it is in fact something used all the time in software development – and it’s becoming more and more prominent in the agreement process.


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Is marketing automation a good investment?...

It’s not common to find both marketing and IT working together in many businesses. They often tend to     be two polarised functions, with very limited reason to collaborate. However, as organisations adopt digital marketing more, the gap is starting to close between marketing and IT.


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