Search
Follow Us

Seo and web marketing

 

Get your Free SEO report today! Call us on 0800 677 1786

 

Is your website a thing of beauty? Does it look good? Is it enhanced with great images and engaging content?

If your answer is 'yes', then great! But do you realise that a website is only as good as its search engine position? What's the point of owning the world's finest looking website if no-one can find it? This is where our Search Engine Optimisation services come in. We'll use our up-to-the-minute knowledge and expertise to ensure your website has the best chance possible of appearing high in the search engines for your key search terms.

Do I Need A SEO Online Marketing Strategy?

 

Ask yourself, "do I need more visitors/customers/Sales?". It would be odd if your answr were 'no'.

It's our role to optimise your website to make it more visible and accessible. The higher your webpage ranking in a particular search, the greater will be your potential for attracting visitors.

Our aim as an SEO company is to place your website on the top of the first page for your desired keyword or phrase.

Intelligence and expertise

 

Truly effective SEO comprises both technical (on-page optimization) and human (off-page optimization) elements.

SEO is not just a series of formulae that bring instant results. There are a variety of SEO techniques, whose application demands experience and intelligence. One method may work brilliantly for one website but be useless for another.

What's the difference between SEO and SEM?

 

SEM or Search Engine Marketing includes

  • PPC
  • SEO
  • email marketing
  • affiliation
  • social media marketing

I'm doing PPC. Do I still need SEO? What's the difference?

Coming high in the search engines 'organically' (i.e. not in the form of a paid advert at the top of the page) leads to many more enquiries/sales than paid-for PPC advertising. To appear organically high in the search engines gives a far greater impression of trust and respectability.

Research shows that SEO visits convert to sales more than ten times more efficiently than PPC.

It's true - PPC can generate instant results, whereas SEOis slower to start - taking from one to three months to become effective. But, SEO is all about long-term results. With PPC, the moment you stop the campaign, the enquiries dry up.

Tell me more about my monthly SEO report

 

Your monthly report will include

  • monthly statistics
  • graphs and charts identifying trends
  • ranking details
  • keyword positioning and ranking
  • progress reviews
  • analysis of existing data from server logs
  • updates of the project's current search engine traffic patterns
  • conversion tracking

What is black and white hat SEO?

 

White Hat SEO describes the practice of carrying out SEO in a way that is safe and follows the rules and guidelines set out by the search engine companies.

Black Hat SEO involves attempting to get round the guidelines to achieve high search engine ranking. An example buying cheap links from low value non-ranked websites. It's a form of cheating and, when exposed by the search engines can result in heavy penalties, such as being demoted to a much lower position. Once such a penalty has been applied, there's no coming back.

As you'd expect, at Web Alliance, we only use proper, approved methods recommended by Google. We always work within the rules. The results will be slow but sure-footed and - most important of all, your website will travel in only one direction - up.

Can you offer references to back up your claims?

 

Yes. We're delighted to. Talk to any one of our SEO customer. You'll find a list on our portfolio and testimonials pages.

What is offsite Content Marketing?

 

Offsite Contents marketing is the process of preparing quality articles based on the subject and submitting them to the UK main article directories for the purposes of back-linking and brand awareness.

How do you find the best keywords for my business?

 

First - we'll ask you to explain the nature of your business and type of market you are in. We'll ask you to suggest a few main keywords.

Next - we'll use our database and tools to find the most searchable related keywords in the UK and Europe (if required). From this, we'll gather hundreds of related keywords along with information about how many people are searching for them.

Then - we'll develop a strategy to use these keywords evenly throughout the site and in PPC campaigns (if needed). We'll analyse the click vs. impressions and sales/enquiries per keyword, before eliminating non-performing keywords one-by-one to give you good quality and performing keywords.

My site was banned/de-listed/penalised manually from Google! Can you help?

 

Yes. If you're banned or blacklisted from the search engines we can work with you to sort it out by following the set process. Progress may be slow but, in the end, there's every chance we'll get your site back to where it needs to be.

Finally, we'll perform checks and continuous get in touch with search engines to make sure they will index your site again.

Do we have to sign a contract?

 

No. We generally bill every month. In the event of you wishing to end the relationship, then all we need is one month's notice.

The Web Alliance offer

 

We will provide you with a tailor-made customised SEO service to suit your business needs. We'll identify unique areas of your website that need to be amended if required, making sure your website is search engine friendly. Then discuss with you the plan for the first quarter and start the work.

 

Give your website the very best chance of reaching the top of the search engines
Call us today on 0800 677 1786 - we'd love to hear from you.

 

News


Welcome our new client, inTechnic! InTechnic are a company of engineers that install emission technologies into buses.
13-02-2020
InTechnic were using paper based invoicing systems which had to be uploaded into two different areas. They also had to use a multitude of different services just to achieve one invoice to be sent out, and their jobs to b
Read More    



Cloud-Based Software
05-11-2019
What is cloud-based software? Cloud-based software is software that is stored in either a company's server or the wider internet. This is then accessed by employees on their own devices, where they will login and us
Read More    



Why use Web Alliance


We’re experts: Each member of our team is highly experienced, much of it in corporate IT.
 
We deliver business solutions: We love what we do and know our work & apply technology to deliver business solutions that enable new capabilities, improve the efficiency of your business and help you communicate more effectively.
 
We guarantee our work: If you’re not satisfied with the results, then we’ll fix it at no extra charge.
 
We Listen: We understand that each business is different and has its own special needs, we take the time to work with you, design a solution that fits the business needs.
 
Up-Front prices & no hidden surprises: We’ll provide you with a fixed price quote so that you don’t get any nasty surprises!
 
We provide peace of mind: Because we provide a fixed price and guarantee our work, you can rest assured that you won’t have any unpleasant surprises. And later, you can be sure that we’ll be there to help as we count on our after sales service.
 
We’re contactable & responsive: we’re available to take your call but if we aren’t and you leave a message then we’ll call you back within 4 business hours and we have fully managed after sales support system.
 
Cross browser tested: We’ll make sure your website looks good in the latest versions of the major web browsers.
 
We take full advantage of today’s technology: Technology is a wonderful thing and it allows us to successfully work remotely with clients across the country. We make full use of jQuery & HTML5 to give best results possible. 
 
We do all of our own design work in-house: Since we don’t sub contract any part of our services we don’t have to pay a middleman, so we can pass on lower rates to you!
 
Friendly, personable service: 100% of our business is from word-of-mouth & repeat business, all of our customers are very satisfied with our level of service, you are free to talk to any of them. 
 

Testimonials


Paul Green
paul@connectnetworking.uk

Ashish (Mr. Software!) is great. He has recently developed a piece of software for my business that will save me many hours a week on admin. When I spoke to him about the brief he was very intuitive, picked up my requirement quickly and delivered the first draft in record time. The after sales service is superb too - he has responded pretty much immediately to additions and tweaks that I have asked for. If you have a cumbersome admin process in your business or a CRM system that you are having to work around to make work for your business, I strongly recommend you speak to Ashish to explore a bespoke software system. You won'r regret it!


Bob
info@econker.com

eConker.com have been using Web Alliance for their web development for the last 6 months, recently we have started to use Web Alliance for their Software services. What we have found is they are very pro active and work with you rather than just for you. This has certainly been a better way of working for us as we do not have the in house experience. Web Alliance have guided us in making the right decisions with their in-depth knowledge of software building. We will continue to use Web Alliance to enhance our software addons.


Coming soon....
Why use us

Why use Web Alliance


We’re experts: Each member of our team is highly experienced, much of it in corporate IT.
 
We deliver business solutions: We love what we do and know our work & apply technology to deliver business solutions that enable new capabilities, improve the efficiency of your business and help you communicate more effectively.
 
We guarantee our work: If you’re not satisfied with the results, then we’ll fix it at no extra charge.
 
We Listen: We understand that each business is different and has its own special needs, we take the time to work with you, design a solution that fits the business needs.
 
Up-Front prices & no hidden surprises: We’ll provide you with a fixed price quote so that you don’t get any nasty surprises!
 
We provide peace of mind: Because we provide a fixed price and guarantee our work, you can rest assured that you won’t have any unpleasant surprises. And later, you can be sure that we’ll be there to help as we count on our after sales service.
 
We’re contactable & responsive: we’re available to take your call but if we aren’t and you leave a message then we’ll call you back within 4 business hours and we have fully managed after sales support system.
 
Cross browser tested: We’ll make sure your website looks good in the latest versions of the major web browsers.
 
We take full advantage of today’s technology: Technology is a wonderful thing and it allows us to successfully work remotely with clients across the country. We make full use of jQuery & HTML5 to give best results possible. 
 
We do all of our own design work in-house: Since we don’t sub contract any part of our services we don’t have to pay a middleman, so we can pass on lower rates to you!
 
Friendly, personable service: 100% of our business is from word-of-mouth & repeat business, all of our customers are very satisfied with our level of service, you are free to talk to any of them. 
 

News

News


Dod-dle is now connected with HMRC API
01-11-2017
Dod-dle  our cloud based accounting system is now connected with HMRC API. This is at the testing stage and soon will go live. 
Read More    



Jayden has now started working for us here at Web Alliance, as an account coordinator.
26-06-2019
Jayden has started working for us now as an account coordinator and tech support. He is due to take information from the clients and pass it onto the programmers so that the work can get done much mor
Read More    



Testimonials

Testimonials


Gaurav Vahi of Eurospeak.org.uk
gaurav.vahi@eurospeak.org.uk

Excellent and Professional service, very easy to work with it, deliver what they promise on time every time!


Pritesh Ganatra

Ashish Kumar and his team are brilliant. Writing software is not JUST about coding .it is about understanding the task that the software will perform and deliver the right output. Ashish got to know our company first and tailored a package based on our business KPIs. The result is excellent. Thank you Ashish from BTS (UK).


Case Studies
Coming soon....
Latest Blogs
Coming soon....
Callback Request